Create a unique pair of jeans in the holy land of denim
Select the fabric and parts to customize a pair of jeans that perfectly suits your tastes.
The Kojima area of Kurashiki City, which has facilities for fabric production, sewing, and denim washing, has a high market share of domestically produced jeans, and is referred to as a holy site in the world of denim. “Betty Smith” is Japan’s first jeans manufacturer specialized in producing jeans for women. The company has been the first in Japan to produce made-to-order jeans that can be fully customized to match the preferences and body types of customers (reservation required). The company is now working to widely promote jeans culture, and has created the Betty Smith Jeans Museum and a special factory where people can try their hand at making jeans. Their popular made-to-order jeans, priced from \33,480, feature designs uniquely created for each pair, and are produced by skilled artisans over the course of about one and a half months, resulting in an entirely unique pair of original jeans. If you would like to create an original pair of jeans with less fuss, you ought to visit their special factory where visitors can try their hand at creating jeans themselves. Their highly regarded craftsmanship, which makes thorough use of manual techniques, takes advantage of the knowhow and reams of data they have obtained through creating customized jeans. First of all visitors select the base jeans from a vast array of different color and fabric options, then select rivets and buttons, and attach these themselves. Visitors can also select the leather patches. The jeans are priced from \7,560, which includes the jeans making experience (reservations required). The entire process takes roughly one hour, including a wait time of roughly 30 minutes, which gives you time to check out their souvenirs and enjoy the museum. (This information is as of November 2017)
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Kagawa Prefecture is known as the gateway to Shikoku. Its capital is Takamatsu City, home to a wide range of interesting sightseeing spots.
With famous local dishes such as Sanuki udon and Kagawa-style chicken drumstick, and a wide range of lovingly-made traditional handcrafts that make excellent souvenirs, the city is well worth visiting.
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TAKAMATSU
Kagawa Prefecture is known as the gateway to Shikoku. Its capital is Takamatsu City, home to a wide range of interesting sightseeing spots.
With famous local dishes such as Sanuki udon and Kagawa-style chicken drumstick, and a wide range of lovingly-made traditional handcrafts that make excellent souvenirs, the city is well worth visiting.
The Night-time Food & Drinks Guide is a free pamphlet available in Takamatsu City with maps that features the best dining in the area. Check out the detailed information on the cafes, bars, restaurants, udon shops, and more recommended by the editors.
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Night-time Food & Drinks Guide
The Night-time Food & Drinks Guide is a free pamphlet available in Takamatsu City with maps that features the best dining in the area. Check out the detailed information on the cafes, bars, restaurants, udon shops, and more recommended by the editors.
We present to you a collection of short movies filled with stunning western Japan locations that you have almost certainly never seen before. The scenes of Seto Inland Sea islands, beautiful towns and the daily lives of the locals will make you want to book a trip as soon as possible.
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MOVIES
We present to you a collection of short movies filled with stunning western Japan locations that you have almost certainly never seen before. The scenes of Seto Inland Sea islands, beautiful towns and the daily lives of the locals will make you want to book a trip as soon as possible.
Seasons
Destinations
A peaceful body of water surrounded by Honshu, Shikoku and Kyushu, the Seto Inland Sea is renowned for its many beautiful islands and scenic views. Known also as the Aegean of the East, it attracts countless visitors from around the world.
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SETOUCHI
A peaceful body of water surrounded by Honshu, Shikoku and Kyushu, the Seto Inland Sea is renowned for its many beautiful islands and scenic views. Known also as the Aegean of the East, it attracts countless visitors from around the world.
Okayama, the Land of Sunshine, abounds with the blessings of lush mountains and a bountiful sea, the beauty of nature and the crossroads of prominent Japanese historic heritage. Always a key transport hub in the Setouchi region, in recent years it has also become the gateway to the art of the Seto Inland Sea.
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OKAYAMA
Okayama, the Land of Sunshine, abounds with the blessings of lush mountains and a bountiful sea, the beauty of nature and the crossroads of prominent Japanese historic heritage. Always a key transport hub in the Setouchi region, in recent years it has also become the gateway to the art of the Seto Inland Sea.
Hiroshima, the International City of Peace, is known throughout the world for its two World Heritage sites and for being the setting of superb literary works. This is a compulsory stop for connoisseurs from around Japan looking for unique food culture, not least of which are okonomiyaki, said to be Japan's national dish, and oysters.
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HIROSHIMA
Hiroshima, the International City of Peace, is known throughout the world for its two World Heritage sites and for being the setting of superb literary works. This is a compulsory stop for connoisseurs from around Japan looking for unique food culture, not least of which are okonomiyaki, said to be Japan's national dish, and oysters.
Shimane Prefecture is redolent of tradition, boasting a large number of nationally-recognized historical and cultural treasures such as the Izumo Taisha Grand Shrine and Matsue Castle. Its large number of hot springs means it attracts a large number of people seeking healing in body and soul. It is also popular among visitors who can enjoy the fresh seafood from its Japan Sea coast and traditional foods such as soba noodle and Japanese sweets.
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SHIMANE
Shimane Prefecture is redolent of tradition, boasting a large number of nationally-recognized historical and cultural treasures such as the Izumo Taisha Grand Shrine and Matsue Castle. Its large number of hot springs means it attracts a large number of people seeking healing in body and soul. It is also popular among visitors who can enjoy the fresh seafood from its Japan Sea coast and traditional foods such as soba noodle and Japanese sweets.
In the northern part of the prefecture facing the Sea of Japan, there is a beautiful stretch of coastline of the Tottori Sand Dunes and white sand and pine trees while the south is a majestic mountain range including Mt. Daisen, the tallest peak of the Chugoku region. Tottori is therefore an area of natural beauty changing by the season, where delicacies from the sea and the mountains await.
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TOTTORI
In the northern part of the prefecture facing the Sea of Japan, there is a beautiful stretch of coastline of the Tottori Sand Dunes and white sand and pine trees while the south is a majestic mountain range including Mt. Daisen, the tallest peak of the Chugoku region. Tottori is therefore an area of natural beauty changing by the season, where delicacies from the sea and the mountains await.
Kagawa is the smallest prefecture in Japan. It is famous in Japan and abroad for being home to Sanuki udon, one of the “big three” udon noodle varieties, to the point that Kagawa is also known as “Udon Prefecture.” Kagawa is also gaining ground as a leader of Japan’s art culture by serving as the stage for the Setouchi Trienniale, a renowned contemporary arts festival.
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KAGAWA
Kagawa is the smallest prefecture in Japan. It is famous in Japan and abroad for being home to Sanuki udon, one of the “big three” udon noodle varieties, to the point that Kagawa is also known as “Udon Prefecture.” Kagawa is also gaining ground as a leader of Japan’s art culture by serving as the stage for the Setouchi Trienniale, a renowned contemporary arts festival.
Kochi Prefecture is a premier destination for natural beauty, with its dynamic, warm Kuroshio current-bathed coastline, crystal-clear rivers such as the Niyodogawa famous for its “miracle blue” waters, and ample scenic hotspots. It is also popular as a foodie destination, a variety of seafood including skipjack tuna and its delicious sake rice wine.
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KOCHI
Kochi Prefecture is a premier destination for natural beauty, with its dynamic, warm Kuroshio current-bathed coastline, crystal-clear rivers such as the Niyodogawa famous for its “miracle blue” waters, and ample scenic hotspots. It is also popular as a foodie destination, a variety of seafood including skipjack tuna and its delicious sake rice wine.
Many people flock to Ehime prefecture to soothe their mind and body with the healing waters of Japan's oldest hot springs resort Dogo Onsen, and the breathtaking Tashimabi scenery of numerous islands scattered throughout the Seto Inland Sea, as seen from the Shimanami Kaido bridge route connecting six of the larger islands. In addition to these and other attractions, Ehime is also blessed with a warm climate and locally grown citrus fruits, as well as an abundance of seafood sourced from the three coastal waters that surround it.
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EHIME
Many people flock to Ehime prefecture to soothe their mind and body with the healing waters of Japan's oldest hot springs resort Dogo Onsen, and the breathtaking Tashimabi scenery of numerous islands scattered throughout the Seto Inland Sea, as seen from the Shimanami Kaido bridge route connecting six of the larger islands. In addition to these and other attractions, Ehime is also blessed with a warm climate and locally grown citrus fruits, as well as an abundance of seafood sourced from the three coastal waters that surround it.
Tokushima prefecture magnificently captures the beautiful nature and traditional culture of Japan in its many attractions including the Kazura Bashi Vine Bridge, one of the country's three uniquely structured bridges, and the Iya Valley region with its preserved nostalgic rural scenery. A trip to Tokushima will surely be unforgettable as you marvel at the Naruto whirlpool, one of Japan's top three tidal streams, and experience the excitement of the country's hallmark Tokushima Awa Odori Dance Festival.
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TOKUSHIMA
Tokushima prefecture magnificently captures the beautiful nature and traditional culture of Japan in its many attractions including the Kazura Bashi Vine Bridge, one of the country's three uniquely structured bridges, and the Iya Valley region with its preserved nostalgic rural scenery. A trip to Tokushima will surely be unforgettable as you marvel at the Naruto whirlpool, one of Japan's top three tidal streams, and experience the excitement of the country's hallmark Tokushima Awa Odori Dance Festival.
